BOA Wool London
Development of ecommerce website, art direction and production of photography
Q Who are BOA and what do they do?
A BOA is the brainchild of Michelle Shuttleworth and BOA stands for her children - Bertie, Oscar and Albert. BOA produce high quality, traditional and hard wearing childrenswear made in the UK from British Wool.
Q How are you invloved?
A StudioLou works on all digital aspects of the company; the UI and wireframes, partnering with web developers- the entire digital look and feel of the company (adhering to brand guildines), including web banners, social media posts and email marketing. As a fashion photographer, Louise art directs and shoots the regular campaigns and works on all post-shoot production.
Q Did you create the branding?
A This was hand drawn by the excellent Anna Davie Studio who also formulated the bespoke font and provide all illustrations.
